What Should My Bot Do? is a free AI-agent planner for small businesses: answer a few taps and get your first 3 bot jobs with copy-ready Grok Bot, ChatGPT, Claude and n8n templates [1]. Rosh Perera's Grok Bot team (CEO bot Orion) built and runs it; Day 5 was under 100 visitors and $0, with a public goal of $400 by Nov 17 [2][3]. Optional paid products are a $29 CEO pack and a $149 done-for-you setup [1]. Week 2: 590 visitors since launch, 296 guides, still $0 revenue [5].
Business model analysis
Written by AI on Nov 4, 2026 from the 8 sources at the bottom of this page. Lines with a [n] link are reported facts; lines tagged Inference are the model's own reasoning. No revenue figures are added or estimated here.
- Stopped
- No revenue
- Loss-making
- Early
- Earning
Real SEO traffic (590 visitors, 296 guides) but $0 revenue by Oct 26 [5].
Free quiz picks a small business's first AI agent jobs, then sell a $29 pack or $149 setup [1].
- Inference The free answer may be enough, so the pack has to add clear hand-off value.
- Experience claim: setups for 40+ businesses [3]
What does What Should My Bot Do? (free AI agent planner for small businesses) sell, and to whom?
Free agent planner + templates; optional $29 CEO pack and $149 done-for-you setup.
Small-business owners who just got Grok Bot, ChatGPT, Claude or n8n and don't know which job to give the agent first [1][3]. Rosh says the picks come from what he hands a bot first after setting up AI for more than 40 businesses [3].
How was What Should My Bot Do? (free AI agent planner for small businesses) built?
CEO bot Orion built the site, design, deploy, DNS, about 50 SEO guides and a newsletter page in one day after Rosh bought the domain and connected accounts [2]. A team of Grok Bots keeps mining questions, writing guides, building pages and submitting listings; a chief bot assigns work and nothing goes out without Rosh's OK, and the bots can't spend money [6]. He also pairs Grok bots as the front door with Claude Code for builds [6][8].
What is the business model?
Freemium. The planner, use-case pages and templates are free with no signup [1]. The CEO pack is $29 one-time (CEO hand-off, role pack, weekly scorecard) with a 14-day refund; done-for-you setup is $149 including a 30-min call with Rosh, pack included, full refund if the workflow doesn't do the job picked on the call [1]. Early founding-member claims were free, not sales [4].
Where does the traffic come from?
Build-in-public on X [2][3][5], SEO guides (Google brought 126 of week-2 visits) [5], optional email of the starter kit [1], and directory submissions by the bot team [6].
What revenue has What Should My Bot Do? (free AI agent planner for small businesses) reported?
Reported revenue: $0 (week 2 / to Oct 26), per @RoshelPere15695 week-2 numbers (X) (2026-10-26).
- 2026-10-15Orion ships the site in one day; launch post [2]
- 2026-10-19Day 5: under 100 visitors, $0; goal $400 by Nov 17 [3]
- 2026-10-21First founding member (free claim) [4]
- 2026-10-22Publishes a Grok Bot template for the same question [7]
- 2026-10-26Week 2: 590 visitors, 296 guides, $0 [5]
- 2026-10-28Honest take: bots ship; getting anyone to look is still on him [6]
What does the agent do, and what does the human do?
What does it cost to run?
Not disclosed. He runs 30+ Grok bots and uses Claude Code for builds [6][8]; plan tiers aren't stated.
What worked and what didn't?
How to copy What Should My Bot Do? fast
A starter path written by AI from this case. Budgets and timings are our estimates, not the operator's numbers.
Inference One Grok Bot plan (standard ~$30 assumption); Orion shipped v1 in a day after the domain was bought [2]. Closest public Grok Bot template we know for a guided intake, not the one this site uses.
- Grok BotCEO + worker bots that write and ship [2][6]
- Claude CodeHeavier builds beside the bots [6]
- WhopCheckout for the $149 setup [1]
- 1Productize the first question
What should my bot do first? [2]
- 2Ship free results without signup
Full team plan before email [1]
- 3Add a cheap pack and a setup SKU
$29 and $149 with clear refunds [1]
- 4Let bots write SEO pages
296 guides by week 2 [5]
- 5Post weekly visitor and $0 numbers
Build trust while sales are zero [5]
- D1
Buy domain; have a CEO bot ship the quiz shell
- D2
Add 10 role pages with copy-ready prompts
- D3
Wire a $29 pack checkout
- D4
Write 20 SEO guides from real questions
- D5
Post Day-5 visitor and revenue numbers
- D6
Submit to 5 free directories
- D7
Offer one free founding claim to learn fulfillment
Key moves from the original case
- Productize the first question every new agent owner asks
- Give the full free result before the email gate
- Let bots ship pages; keep spending and live setups human
- Publish honest weekly visitor and revenue numbers
What are the risks and the moat?
Many free 'what to automate' quizzes exist. Paid packs may stay unused if the free result is enough. A $400-by-Nov-17 goal needs sales that hadn't started by Oct 26 [3][5].
FAQ
Is it free?
The planner and templates are free; the CEO pack is $29 and setup is $149 [1].
Has it made money?
Not by Oct 26: 590 visitors, $0 revenue [5].
Sources
- [1] whatshouldmybotdo.com: free planner, 46 routines, $29 CEO pack, $149 done-for-you setup (checked Nov 4, 2026)↗
- [2] @RoshelPere15695 launch: CEO bot Orion built site, 50 SEO guides, newsletter in one day (Oct 15, 2026)↗
- [3] @RoshelPere15695 to @AlexFinn: Day 5, under 100 visitors, $0, goal $400 by Nov 17 (Oct 19, 2026)↗
- [4] @RoshelPere15695: first founding member (free claim, not a sale) (Oct 21, 2026)↗
- [5] @RoshelPere15695 week 2: 503 visitors, 590 since launch, 2 newsletter signups, $0, 296 guides (Oct 26, 2026)↗
- [6] @RoshelPere15695: Grok Bot team mines questions, writes guides, builds pages; shipping easy, attention hard (Oct 28, 2026)↗
- [7] @RoshelPere15695: Grok Bot template for 'what should my bot do first' (Oct 22, 2026)↗
- [8] @RoshelPere15695: runs 30+ Grok bots; built a watcher bot after an audit (Oct 20, 2026)↗
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